Market Analysis
MedTrend provides all of the following analysis options in order to improve your strategic decision making:
- Demographics and psychographics of consumer segments
- Analysis of inpatient and outpatient market share trends
- Analysis of future demand for inpatient and outpatient product lines
- Medical staff planning needs
- Detailed volume projections for facility planning purposes
- Community needs and perceptions through market based surveys with detailed cross tab analysis of results
- Detailed understanding of patient or community perceptions and needs through focus group sessions and analysis
Environmental Assessment
Understanding future trends is a critical component of robust strategic planning. MedTrend has expertise in helping clients develop their own internal process and environmental assessment, and they have helped multiple large health systems and bio-medical suppliers develop a customized environmental assessment process for their markets.
In addition, each year, MedTrend develops its own assessment of key healthcare trends. Using a proprietary approach to assess and identify key trends and their implications, MedTrend has developed a national reputation for its provocative and focused assessment. Maureen Swan speaks to dozens of national audiences each year presenting the MedTrend Environmental Assessment. The 2009 Assessment is titled The U.S. Healthcare Bubble and The Global Race for Value.
How Can You Get A Copy?
If you are interested in receiving a PDF file of the MedTrend 2009 Environmental Assessment, please contact us.